About Us

Premium Medias was built from real experience — not theory, templates, or shortcuts.

Founded by Joe Harris, Premium Medias is the result of years spent building, scaling, and refining real brands from the ground up.

Joe started his first brand at just 17 years old, learning first-hand what it takes to turn an idea into a profitable business. From branding and product positioning to website design, customer journey, and marketing — every lesson was learned through real-world execution.

Through this process, Joe went on to build and scale his own brand to six figures, gaining a deep understanding of what actually drives growth online — not just traffic, but conversions.

Over time, he became an expert in brand building and high-converting Shopify websites. Not just how a website looks, but how it performs. How a homepage guides attention. How product pages build trust. How structure, messaging, and UX directly impact sales.

That experience also led to the growth of his brands’ online presence, reaching a combined social following of over 200,000+ followers across platforms — driven by strong branding, consistency, and clear positioning.

As his brands grew, people repeatedly asked:

“Who built your website?”
“Who handles your branding?”

The answer was always the same — Joe built it himself.

What started as helping a few founders improve their Shopify stores quickly became Premium Medias — a service designed to help new and growing businesses launch with clarity, confidence, and a website that actually converts.

Today, Premium Medias helps brands:

• Build high-performing Shopify websites

• Refresh and optimise existing stores

• Present themselves clearly and professionally online

Everything we do is rooted in real brand ownership, not agency guesswork. We build websites the same way Joe builds his own brands — with clarity, purpose, and conversion at the core.

Our goal is simple:
to help founders shortcut years of trial and error and build brands that scale.